Social Media Advertising
Six modules covering paid fundamentals, targeting, creative, ad-manager setup across Meta/TikTok/LinkedIn, bidding and the truth about attribution. Assumes the Social Media Marketing track has been completed.
- Diagnose your real skill gaps in under 20 minutes
- Follow a personalised pathway — skip what you know
- Prove it with a timed, randomised final assessment
- Earn a verifiable Open Badge employers can check
No card required for the scan · Cancel anytime
- Format
- Self-paced, online
- Modules
- 6 modules · 6 skill nodes
- Assessment
- Timed · randomised · anti-cheat
- Pass threshold
- 70%
- Credential
- Verifiable Open Badge
- Access
- 90 days · all live tracks
- Price
- £99
Career-changers
You've done the reading — now prove you can actually apply it. Walk into interviews with a credential, not a claim.
Working professionals
You picked it up on the job. Fill the gaps you never had time to close and get externally validated.
Small business owners
Stop guessing what works on social. Learn the underlying frameworks and stop wasting spend.
What you'll actually cover.
6 skill nodes across 2 domains. Each node has a reading, worked example, and its own question bank feeding the final assessment.
Setup & Strategy
Objectives, targeting, and creative.
- Foundations of Paid Social & Campaign ObjectivesFoundations of Paid Social & Campaign Objectives
- Audience Targeting & SegmentationAudience Targeting & Segmentation
- Ad Creative & Copywriting for Paid SocialAd Creative & Copywriting for Paid Social
Execution & Measurement
Ad managers, bidding, and honest reporting.
- Platform Ad Managers & Campaign SetupPlatform Ad Managers & Campaign Setup
- Budgeting, Bidding & OptimisationBudgeting, Bidding & Optimisation
- Measurement, Attribution & ROASMeasurement, Attribution & ROAS
A credential that means something.
Anyone can claim they know social. Your Digi-Geeks badge is different — it's earned under proper exam conditions and independently verifiable at a public URL.
- Questions randomised per learner from a much larger bank
- Per-question timer — no browser has the full paper
- Tab-switching and copy attempts flagged automatically
- Open Badge with a public verification link
£99. 90 days. Every live track included.
One flat fee. Take Social Media Advertising today, and pick up any other track we release during your access window at no extra cost.